Hello from the new girl!

Monday, September 26th, 2011

Hi everyone! I just started at NK this month and will be the new official NK blogger. While I’m learning about all of the neat and exciting products that NK offers, I wanted to introduce myself to the friends and followers of NK.

In talking with several members of the NK team, it sounds like we have the unique opportunity to meet so many interesting people involved in a variety of industries who use our products. I must say, I am really looking forward to it! It is truly amazing learning how many people have a need for a Kestrel meter, whether it is for professional or recreational use. We also venture out into the different markets and hear firsthand what experiences people have had using their Kestrel unit.

During my first week at NK, I participated in a quarterly FBI Demo shoot in Fort Dix, NJ where a large group of local law enforcement go to check out new products and practice on the range. Many of the participants were seasoned Kestrel users with interest in learning more about our newest unit that has built-in ballistics software, the Kestrel with Horus. The experience was very exciting and I can’t wait to go back (hopefully my aim will be a little better next time)!

The next few weeks will definitely be busy for us at NK as we head into trade show season. We’ll be in Fort Benning, GA at the end of the week for this year’s International Sniper Competition and then in Annapolis, Maryland for the Boat Show next week. They certainly know how to keep things interesting here at NK!

In the few short weeks that I’ve been here, I have already talked to some of our wonderful Kestrel users.  I had the chance to catch up with Tom from Maryland who used his Kestrel 4500NV with Bluetooth this month to aid him in winning 1st place at the ASC Fall match. By coupling the Kestrel weather meter’s environmental measurements with the calculations from Android’s ballistics calculator, “Shooter”, Tom took home the winning trophy.  Later in the week, I spoke with Mick from Nevada who was looking forward to using his Kestrel 3500NV when he heads to China in November to base jump from one of the world’s largest bridges.

I’m looking forward to meeting our NK fans and users and hearing stories about how our products have helped make their job or hobby easier! If you have a cool story you’d like to share, please post it here!

-Meg Keating, Brand & Marketing Manager at NK

Will the new Blue Ocean Megaphone survive our drop-test?

Friday, June 17th, 2011

The new Blue Ocean Megaphone is waterproof, floats, won’t slip and slide all over the launch thanks to a protective color bumper and has a convenient rechargeable battery pack…but does it survive our drop-test?

Watch the video here and see for yourself! Next we test it for “Coach Rage”. Yea, you know what we’re talking about…

MAKE THE COX BOX MINI YOURS…WIN ONE!

Tuesday, March 8th, 2011

Public Displays of Affection can be rewarding. If you show us some love in public and snap a picture of it, we’ll love you back with a chance to win the all new Cox Box Mini!

The all new Cox Box Mini is a compact, waterproof, personal audio amplifier designed to be worn for hands-free mobility and flexibility. It’s the perfect match with other NK products to build the system YOU need. Plus you can personalize and protect your Mini with different bumper colors. Wear it, pair it, personalize it- the Cox Box Mini is YOUR voice.

How bad do you want the Cox Box Mini? Prove it by showing us and you can make the Cox Box Mini yours!

Here’s how.

  • Make a sign that reads, “I want the Cox Box Mini!”
  • Snap a picture of you displaying the sign in a public place.
  • Post your pic to our Facebook Fan page here:

o   www.facebook.com/NKrowing

It’s THAT easy!

Make it Stand Out.

The sign can be as creative as you wish: big, small, glow-in-the-dark, wearable, edible, digital, etc. Extra points for outrageous.

Make it Public.

Public is considered any place where people openly and regularly gather or pass through. Boathouses, local Burger King, highway, school, mall, etc, is all considered public. Your parents’ house is not. Be bold! Think John Cusack in “Say Anything” with a Boom box blasting Peter Gabriel for the whole neighborhood to witness. You can probably skip the trench coat though.

The Winner.

We’re looking for the most creative and bold photo showing your desire for the Cox Box Mini. The winners along with runners up will be published on our web page as well as in Rowing News Magazine. Best of all, you get your hands on the all new Cox Box Mini!

Deadline for Submission.

June 1, 2011.

*Entrants must abide by all laws (local/state) regarding public behavior, personal and/or property safety, trespassing, etc. Entrants assume full responsibility for lost, stolen, damaged property or injury.


It’s SHOT Time

Friday, January 14th, 2011

Better have your camo, ammo and laser range finder fired up because SHOT show 2011 is here! The Kestrel Team is headed to Vegas to exhibit at the biggest Shooting, Hunting, Outdoor Trade Show industry event of the year. We’re set to debut the all new Kestrel Pocket Weather Tracker with Horus ATrag Ballistics. If you’re attending the show, stop by booth #4266 to see us and check out the new Kestrel. For those of you staying home, check back on the blog for pics, stories and more on all the latest shooting industry news.

While we’re at SHOT, we’ll also have some of our team across town at the World Of Concrete Show. Our Kestrel 4300 Concrete Construction Weather Tracker automatically calculates evaporation rate right at the pour- giving concrete contractors the environmental info they need to prevent plastic shrinkage cracking. Come check us out at booth S12711 for a chance to win a prize!

As if two shows in one week weren’t enough…the Kestrel girls will then be heading straight to the American Meteorology Show in Seattle to see what’s happening with the world of weather bugs. It’s Kestrel Girls around the world all for the love of weather. If you’ve been to any cool events lately or have any pictures with your Kestrel in action, post them here!

Your Kestrel Weather Girl & Blogger,

Monica

twitter.com/KestrelChick

www.facebook.com/KestrelMeters

Inc. Magazine Names NK in Top 5000 Fastest Growing Companies in US

Tuesday, September 7th, 2010

Inc. Magazine Unveils Its Fourth Annual Exclusive List of America’s Fastest-Growing Private Companies—the Inc. 5000

Nielsen-Kellerman Company Ranks No. 4425 on the 2010 Inc. 5000 with Three-Year Sales Growth of 20%

NEW YORK, August 24, 2010Inc. magazine today ranked Nielsen-Kellerman NO. 4425 on its fourth annual Inc. 5000, an exclusive ranking of the nation’s fastest-growing private companies. The list represents the most comprehensive look at the most important segment of the economy—America’s independent-minded entrepreneurs. Music website Pandora, convenience store chain 7-Eleven, Brooklyn Brewery, and Radio Flyer, maker of the iconic children’s red wagon, are among the prominent brands featured on this year’s list.

“The leaders of the companies on this year’s Inc. 5000 have figured out how to grow their businesses during the longest recession since the Great Depression,” said Inc. president Bob LaPointe. “The 2010 Inc. 5000 showcases a particularly hardy group of entrepreneurs.”

Nielsen-Kellerman Company designs, manufactures and distributes waterproof instruments for active lifestyles and technical applications across three brands: Kestrel Pocket Weather Meters, NK electronics for the sport of rowing, and ClearNav soaring instruments. For more than thirty years, NK has been known worldwide for its waterproof speed measurement, timing and audio systems for competitive rowers. Virtually every shell at the 2008 Athens Olympic games carried NK equipment. Nielsen-Kellerman’s Kestrel Weather division has been researching, developing and manufacturing technically advanced portable weather instruments for more than a decade and owns multiple patents on their unique features. This is the second consecutive year NK has made the Inc. 5000 list.

The 2010 Inc. 5000, unveiled today on Inc.com, serves as a unique illustration of the profound changes taking place in the U.S. economy. The Government Services sector showed the biggest gain in terms of the number of companies on the list, up 33 percent from last year to 335 companies. Government Services was also the second-fastest-growing sector in terms of median revenue growth, posting a 202 percent gain over the 2006-2009 measuring period. More than half of these companies are based in Maryland, Virginia, and Washington, D.C. The fastest-growing sector by median revenue growth was Real Estate, now just a tiny group of 38 young, small companies, which showed 231 percent median growth over the period. (There were 121 Real Estate firms on the inaugural Inc. 5000 in 2007.) Business Products & Services is the top industry by number of companies on the list (640) and total revenue ($80.7 billion), while Health is the biggest by total employment (287,726  jobs).

Despite the fact that most of this year’s measuring period of 2006-2009 took place during the latest recession, aggregate revenue among the companies on the list actually increased to $321.6 billion, up more than 50 percent from last year. The effects of the recession are seen, however, in the median three-year growth rate, which dropped to 96 percent from last year’s 126 percent. This year’s Inc. 5000 employ a record 1.4 million people, up from one million on last year’s list. With unemployment remaining stubbornly high, policymakers and business leaders will do well to look to the Inc. 5000 companies for fresh ideas on achieving growth and creating jobs.

Complete results of the Inc. 5000, including company profiles and an interactive database that can be sorted by industry, region, and other criteria, can be found on www.inc.com/5000.

For more information, contact Monica Devlin:

610.447.1555 X 306,

mdevlin@nkhome.com

Recycle Program gives Old Kestrel Weather Meters New Life

Monday, August 9th, 2010

Kestrel Pocket Weather Meters announces the launch of a new recycling initiative for all outdated models and unusable units. Scrap materials will now go to National Plastics & Manufacturing, Inc. to be processed as part of their comprehensive recycling program. National Plastics & Manufacturing, Inc. is a local Philadelphia-area company that has been recycling industrial scrap and plastics from manufacturers for more than 20 years.

Kestrel Pocket Weather Meters are designed, built and distributed by Nielsen-Kellerman, Co. in Boothwyn, PA. As a nationally recognized LEAN manufacturing company, NK not only strives to improve efficiency and reduce waste in manufacturing methods but also in all areas of business. NK has always relied on building quality, long-lasting electronics with a five year warranty, and encouraging customers to return their old products for parts recycling.  Now, this latest recycling effort ensures that every piece of eligible material will be properly recycled or processed.

NK is committed to choosing sustainable business practices and currently employs strategies that support the following areas; energy conservation, waste reduction, waste and battery recycling, paper consumption reduction, shipping and packaging, employee carpooling and public transportation. For information on NK’s environmental stewardship, please go to http://www.nkhome.com/about/green.html to learn more.

- Know Your Conditions -

For more information, contact Monica Devlin at 610.447.1555 X 306, mdevlin@nkhome.com
or visit www.nkhome.com.

For more on National Plastics & Manufacturing, Inc. visit http://www.natplasticsinc.com/

“CEO” = Cross-training Exercise Opportunist

Thursday, July 29th, 2010

This month our guest column is by Alix James, NK’s CEO. After practicing law in California for three years, she stepped off-track for motherhood and returned to working for NK in advertising and marketing. Eighteen years later, she’s worked in almost every department at NK and led many facets of the company’s growth. When she’s not working or traveling for NK, she can be found at home with her two teenage boys and four dogs, rowing her single or various team boats at Vesper, or on the back of one of her two horses trying to master the intricacies of dressage.

I’m guessing many of our customers face the same challenges I do in trying to maintain some semblance of fitness while also managing job, family and relationships.  I don’t claim to have discovered any earth-shattering secrets, but I thought a little bit about what I do and why might be of interest to others.

A lot of what I do now to train relates to the fact that I have done a lot of different sports and fitness activities over the past 30 (!) years.  I ran, cross-country skied and rode horses in high school, then was fortunate to walk on to the Yale women’s rowing team and work my way into the varsity eight my sophomore year.  We had a great year, winning the Sprints and losing only one in-season race.  I raced in the V8 for three years, and also learned to scull and raced the single and double at Canadian Henley, summer Sports Festivals and head races.  I kept rowing and sculling for a number of years after college, finally giving it up when I moved to San Diego.

In San Diego I ran and lifted a bit, then took up cycling. I joined a local cycling club for long rides through the hills, on the weekends, and on the weekdays grabbed a quick 17 miles up and down “the Strand” which connected Coronado to the mainland.  The local cycling track offered track racing lessons, so I learned to ride a fixed gear bike and competed in the Pursuit for a few years.  This was my first glimpse into the power of interval training.  Our cycling class was full of serious cyclists, who put in hundreds of miles on the road each week.  Listening to their training regimens intimidated me, but then we’d get on the track and I was faster than many of them.  It turns out that the intense interval training I’d done as a rower gave me peak power that their miles of steady state training did not.  Even on my quick rides up and down the Strand, I’d always work in a few sprints (okay, I’d jump out from behind after drafting off my husband and pass him in the last quarter mile).  Quality, not quantity.

Two kids later, I was up on Whidbey Island, Washington.  For the next five years, my athletic efforts were focused on riding my horse, hiking the trails with a BIG kid in a backpack, and “combat gardening” -  swinging a pick and digging holes in the glacial rock/dirt mix that made up my back yard.  I eventually made my way back to the Philadelphia suburbs, where I continued to ride my horse and took up Ashtanga yoga. (Yes, it’s possible to hurt yourself doing yoga.  My knees will tell you that.) I’ll admit, the core child-rearing years were not my fittest, but I kept moving and grabbing workouts when I could – a run, a lifting session, a swim at the Y.

About three years ago I worked my way back to the boathouse.  Sculling was always my preference, and the symmetry seems kinder to my body.  Whether in my single or team boats, I try to get on the water two to three times a week.  That’s not much, so I do everything I can to make every minute on the water count.  Over the last year I’ve been working with an excellent coach and a fun group, and that has made a huge difference to my effectiveness and focus.  I highly recommend hiring a coach occasionally if it’s available to you where you row.  Being back in the sport has helped me test and evaluate our products, and stay in touch with our customers’ challenges and needs of our rowing products.

Off the water, I ride my horse three or four times a week, run, and throw in the occasional CrossFit workout or yoga session for variety.  I’m reading Chi Running right now as I’ve learned that I can run much more comfortably with a mid-foot strike and a focus on staying light. When I start to plod, it’s time to stop!  CrossFit offers an approach that is intense, time-efficient and yields great full-body results.  At least I think it does, because it sure makes my full body sore whenever I do a “WOD” (CrossFit-ese for Workout of the Day).  You can get a glimpse of what CrossFit is about online, but to really learn the exercises correctly, find a local CrossFit box and go a few times a week during the winter.  Most places offer a reasonable per-class pay as you go approach.  With an understanding of the exercises and a minimal investment in some home equipment (kettlebells, plyobox, pull-up bar, abmat), you can get an amazing leg-toasting workout in 30 minutes.  I’m also a big believer in high-intensity interval training. Even when I’m completely out of gumption, I can usually talk myself into a few “Tabata cycles” of some exercise.  A Tabata cycle is generally 8 x 20 seconds on, 10 seconds off, followed by a minute rest.  Four times through that and you’ve worked 20 minutes at a level you just can’t sustain over a long workout.  Research has shown that these workouts generate the same aerobic capacity as long steady state, plus a higher VO2 max.

You can’t explore CrossFit without also encountering people discussing “Paleo” or “Primal” eating, which I’ve also worked towards over the last year.  The philosophy is to eat what our Paleolithic ancestors might have eaten.  Translated – lots of lean protein, vegetables and fruits.  Avoid grains and sugars of all kinds.  Enjoy healthy fats (butter included).  Dairy in moderation or not at all, depending on your personal makeup.  For me and most most people I know who’ve tried it, eating this way helps them stay lean, build muscle, and have lots of energy throughout the day.  I know all you mid-20’s four hour a day rowers out there can eat EVERYTHING that gets in your way, but believe me, that won’t always be the case.

And finally, I’m never afraid to give myself a break.  I figure if I can put in five quality workouts a week, that’s far better than giving up entirely because I’ve missed some days.

Be Well Philly Contest: NK ready to KO the competition

Monday, July 12th, 2010

NK is entering Philadelphia Magazine’s Be Well Philly contest. This contest will pit local offices against each other in the pursuit of fitness and health. The NK team is ready to lose in a big way…in order to win. So goodbye and good riddance to spare tires, saddle bags and muffin tops (at least the kind made of flesh).

Check out our entry below. Maybe you could convince your company to sign up? Post your best tips for staying active in between work, family and life in general. Tell us how you fit in fitness while juggling a busy schedule and you could win an NK hoodie!

At the offices of Nielsen-Kellerman Company, competitive spirit is as obvious as overhead lighting, W.B. Mason manila folders, multi colored post-its and swivel chairs. We’re in the business of building tough, long-lasting electronics for extreme outdoor activities and demanding sports. NK designs and manufactures Kestrel Pocket Weather Meters, sports performance monitoring electronics for rowing, and ClearNav soaring instruments for gliders.

The NK employee roster boasts an impressive line-up of jocks that includes nationally and internationally competitive rowers and paddlers, several women with serious shooting skills, a certified wildland firefighter, a triathlete, an ALL lacrosse player, a former NFL cheerleader, a world champion dragon boat drummer, a paintball player, a cross-country soaring pilot (who’s also a marathoner and a yogi), two dressage riders, a CrossFit enthusiast, and a motorcycle mama.
However, being in an office full-time can put even ex-hardcore athletes in a fitness rut. The daily grind of sitting all day at a desk, traveling for trade shows and regattas, taking care of kids and running households can cause fitness to take a back seat. This has happened for many of us here. A competition is just what we need to kick us into high gear. Competition is a part of the NK culture. For example, it’s not unusual to drive by the NK headquarters and see a water balloon toss, relay race, jump rope contest, or heck, even tug-of-war going on in the parking lot. Say what?

Just as our products are niche and unique, our office is anything but your typical cubicle dwelling. Most notably, we have four to six dogs roaming around at any given time. They serve as excellent front door greeters and reduce workplace stress by 42%. Ok, we haven’t done official statistics on this… but how can you be stressed when a wrinkly bulldog puppy bumbles over periodically to snuggle your leg and stare at you with a goofy, toothy, wide-mouth grin? Exactly.
Contests are a regular part of our business activities. We have contests in meetings, at tradeshows, and over morning coffee. The adrenaline rush of a challenge motivates us here at NK. Whether the contest is to beat sales goals, gain market share or DROP pounds and shape up for Be Well Philly, NK will KO the competition…and have some fun while we’re at it.

Ladies & Gentleman Announcing…the NK line up (cue crowd roar):

CEO Top Dog: Alix Kocher

401K Killa HR Manager: Paula Whittaker

Sign-the-Dotted-Line Business Development: Christy Munding

Raise Revenue Czar Sales & Marketing Manager: Katie Godfrey

Production SNAFU Assassin Asst. Engineering Manager: Dan Honeywell

Q & A King Technical Support : Ben Nielsen

Tech Solution Sultan Design Engineering Manager: Michael Naughton

Tweet til Death Marketing & PR Coordinator: Monica Devlin

The Hands Tool and Die Maker: Yohann Rigogne

Git-er-Done Maintenance & Repairs: Tim Godfrey

Your Kestrel Weather Girl,

Monica Devlin

Follow our fab fit (or flub) journey right here on the blog and elsewhere in the cybersphere:
Tweet (or die) @KestrelChick @coxboxdude
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The NK team